Content Specialist

The Role:

We are looking for a Content Specialist to join our growing digital team based in Shanghai. This person will be responsible for producing, optimizing, publishing and maintaining high-quality content across our global websites, ensuring that visitors to our site have a seamless and positive user experience.

Responsibilities:

• Proactively manage content within the content management system and take ownership for quality and accuracy
• Participate in the full web production lifecycle, including scoping out content requirements, production, testing and ongoing management/refinement
• Support localization of global web content and quality of translations
• Partner with software engineers, product managers, business stakeholders, UX designers and other teams to produce and publish compelling content
• Ensure online content supports SEO goals, our brand standards, web style guidelines and legal and compliance requirements.
• Incorporate learnings from analytics data into the development of content
• Optimize meta-data and on page content based on priority keyword focus
• Learn about our customers and our products, and take the initiative to identify and propose new content

Requirements

• 1-3 years experience in a similar content management/digital production role, ideally for a global website
• Experience in a content management system
• Superior proofreading and copy editing skills
• Knowledge of basic HTML
• Understanding of SEO principles and content optimization
• Eye for detail, even under pressure
• Ability to work in a fast-paced environment and go above and beyond to meet deadlines.